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Retail In-store Point-of-Purchase

Elevating Customer Perceptions and Purchase Intent

Propel revenue with end-to-end in-store solutions that wow shoppers, boost sales, and advance the brand. 

One Size Does Not Fit All

Managing Places, Spaces & Faces

We understand the complex challenges.
Places: Varying footprints and architectural features, so “one size fits all” kits waste expensive materials and associates' time. Spaces: Windows, registers, display cases, end caps, etc. ProfileOne maintains POP slots. By eliminating excess production and shipments, companies control costs.
Faces: Markets have distinct preferences. For example, sending signage with palm trees to the snowy Northeast. We help companies match customer preferences.

Retail POP Power

Boost Customer Experience

In-store experience requires the harmony from coordinated functions.
Marketing and Visual Merchandising
- Create targeted materials
- Focus on the creative, not execution
- Maximize impact and spend
Store Operations

- Never miss an in-store date again
- Deliver right items to the right locations
- Minimize freight costs
- Reduce the number of reorders
- Maximize efficiency

Operational Alignment

Production, Logistics & Distribution

The interplay of printed materials production, logistics and distribution make or break business results. Taylor Communications helps customers minimize costs, maximize effectiveness and even develop customer solutions. Our core capabilities include:
  • Basic storage and warehousing
  • Merchandise pick-and-pack logistics
  • Kitting services and order fulfillment
  • Mass distributions to multiple recipients
  • Point-of-Purchase (POP) printing and signage
  • Freight and logistics analysis

Read the Case Study to Learn How a Company Saved $18M/Year

More than two out of three of consumers believe that the quality of the store’s displays or signage is reflective of the quality of its products and services.
Source: FedEx Office’s “What Your Sign?”, 2012 Survey

Retail In-Store Point-of-Purchase Printing and Signage Capabilities



With vast fulfillment programs from routine supplies replenishment to seasonal campaigns and special opt-in promotions, companies like Rita's Italian Ice spend more time developing campaigns that build traffic and less time managing the myriad of campaign details. Rest assured with:
  • Timely, accurate shipments
  • Excellent customer service
  • Enhanced franchisee satisfaction
  • Increased ROI
Read Rita's Italian Ice Case Study


From basic on-shelf items to on-demand kits, Taylor Communications assembles components from warehoused inventory, materials customers provide and/or variable items printed on-demand via a national network. Deliver success confidently with:
  • Pre-built models
  • Quality checks
  • Streamlined facilities with production capabilities
  • Regional network of facilities
product launch

Product Launch

Create product launch components on time, on budget, and with high quality. With a national network in U.S. and Mexico, we help customers with:
  • Sourcing, kitting and distribution
  • Packaging, labels, collateral, promotional products and more
  • Translation services
  • Mobile solutions, Augmented Reality
  • Reporting and analytics


Successful events grow business. With best in class products, services and event expertise, organizations maximize their investments. As your single point of contact for all event needs, we provide:
  • Printing
  • Sourcing and kitting 
  • Distribution and delivery
Consistently deliver quality on-time and within budget.
Interactive Displays

Interactive Displays

Further differentiate the brand through unique, engaging, and interactive retail POP displays. Taylor Communications team of experts partner with organizations to identify the appropriate medium to deliver brand messages that impact consumer perception and drive sales.
  • Personalize in-store experience
  • Improve consumer interaction
  • Easily adjust messaging
SMARTworks Content Distribution Platform

SMARTworks Content Distribution Platform

With over 1 million users and 10,000 orders a day, SMARTworks® is a platform for managing content that directly connects with back-end operations for production and cross-channel distribution online and offline. Features include:
  • Flexible and configurable platform
  • CRM integration and reporting features
  • Dynamic/variable template options
  • Approval process and workflow
Power-up Productivity with SMARTworks Content Distribution Platform
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